Apple has expanded its AI capabilities to a wider audience with the launch of the iPhone 16E, a budget-friendly device priced at $599 (£599, AU$999). Equipped with the A18 chip, the iPhone 16E now offers Apple Intelligence features, previously limited to the company's high-end models.

Despite its lower price, the iPhone 16E delivers advanced AI-driven tools, including notification summaries, writing assistance, and an improved Siri experience. This move signals Apple's commitment to making AI a core feature across all iPhone models, ensuring users at every price point can experience the latest technology.

Expanding AI Accessibility

Apple’s decision to integrate AI into its more affordable models aligns with industry trends, following similar efforts by Google’s Pixel 8A and Samsung’s Galaxy S24 FE. By lowering the entry barrier, Apple aims to make AI features more approachable and practical for everyday users.

What Sets the iPhone 16E Apart?

Unlike its premium counterparts, the iPhone 16E prioritizes essential features over luxury add-ons, making it an appealing option for users seeking a balance between performance and affordability. Key AI-powered tools such as Siri enhancements and the Clean Up tool in Photos further enhance the user experience, demonstrating Apple's focus on practical AI applications.

With this launch, Apple is reshaping the perception of AI in smartphones, ensuring that cutting-edge technology is no longer exclusive to flagship devices. As Apple Intelligence continues to evolve, the iPhone 16E provides a broader user base with the opportunity to explore its capabilities, setting the stage for AI’s deeper integration into daily life.